seguidores no Instagram is a mobile app that allows users to instantly take and/or upload photos and quickly edit them using a unique set of filters and a branded tilt-shift feature (3-D effect) that sets them apart from the rest. It’s taken off in popularity faster than any other mobile app and is most likely the reason the person standing in line next to you at Starbuck’s is taking a picture of the pastry case for no apparent reason. Instagram is addictive and it has a whole nation of iPhone and Android users hooked. And where the public goes, your business should follow.

If you’re the owner of your company and/or the person responsible for branding and social media, you should be privy to the 6 Reasons Instagram is perfect for your business:

There is no waiting around until you get back to your home or office to take full advantage of Instagram for brand building. Using your iPhone or Android, you snap the photo, edit, upload, add a comment (remember to #hashtag keywords), and share from your brand’s profile within seconds

Unlike Facebook and Google+ where you’re required to set up a lengthy personal profile before you can set up a brand page, you are allowed to jump right in as a brand on Instagram without any consequence. It’s a fairly easy set up process.

Many business owners are at a loss when it comes to using social networks to grow their customer base for the most part because they do not have a way with words or know how to hone their creative juices for content marketing. But everyone likes taking photos and let’s be honest – almost every one of us feels like we have a knack behind the camera. While darkroom results often prove otherwise, the ease and foolproof editing of Instagram will in fact turn you into the Herb Ritts of your product/service content marketing.

This is the great thing about using Instagram to showcase your product/service. Instagram filters make office supply suppliers, garbage removal services, and even internet marketers look cool. Use Instagram to show off your product/service and even your corporate culture by capturing candid office moments. Instagram albums give personality to brands in a manner that no other sharing network has been able to accomplish thus far.